Fort Myers: How to Get Discovered by the Media
You have a great story—but does the media know about it?
Since at least 2012, the Above Board Chamber of Florida has brought Southwest Florida businesses and nonprofits face-to-face with the professionals who decide what becomes news.
How to Get Discovered by the Media! is back, and once again we’re going directly to the source!
Our outstanding panels of local media professionals will share what catches their attention, what makes a story newsworthy, and what businesses and nonprofits can do to build meaningful relationships with the media.
You’ll learn how to pitch your story without becoming a pest, what journalists and editors are actually looking for, how to become a trusted source they call when news breaks, and the mistakes that can cause a great story idea to be overlooked.
The media world has changed—and getting discovered has changed with it.
Today’s newsrooms work across television, print, radio, digital platforms, websites, social media, video, podcasts and more. That means more ways to tell your story—but also more competition for attention.
So how do you stand out?
ASK THE PEOPLE WHO KNOW!
This isn’t a room full of people telling you what they think the media wants.
We’re bringing you the people who ARE the media! 🎤📺📻📰
Bring your questions. Bring your story ideas. And most importantly, come prepared to build relationships with some of Southwest Florida’s top media personalities.
And because this is the Above Board Chamber, you know we’ll have plenty of networking, fun and prizes along the way! 🎁❤️
Whether you’re a business owner, nonprofit leader, marketing professional, public relations professional, community leader, or someone with a story that deserves to be told, this is one Above Board Chamber meeting you don’t want to miss.
Your story may be exactly what they’re looking for. First, they need to discover YOU!
🌟 Meet Our Lee County Media Panelists & Stars!
🎤 Emcees/Moderator
🌟 Lee County Panelists
- Peter Busch – Anchor, Gulf Coast WBBH-WZVN
- Carin Keane, Publisher at Gulfshore Life Magazine
- Mike Braun, Managing Editor for News, WGCU Public Media
- Jonathan Minehan, Fort Myers Editor, Florida Weekly’s
- Karen Moore – Publisher, Southwest Florida Business Today
- Steve McQuilkin – Senior Manager for Content, The News-Press & Naples Daily News


