What’s Your Story…Tell Your Donors with Focus and Ease


8:00 am - 10:00 am


Hodges University
2647 Professional Way, Stock Building, White Community Room, Naples, Florida, 34119

Event Type

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Why should donors support your cause? Developing a compelling, emotional connection is key to successful fund development. Learn how to tell your story in a way that is meaningful and represents your organization’s vision, mission and case for support—all while peaking donor interest. Effective organizational stories will be shared and participants will have an opportunity to fine tune their stories.

Presenter: Robert C. Happy Jr., President of Averill Fundraising Solutions LLC

Audience Will Learn:
Participants will discuss elements of an engaging message
Learn how to tell impactful stories from a profession journalist
Critique messages for effectiveness
Draft your story using the techniques discussed

Certification:1.5 CFRE points are approved for this session.

Panelists include:
• Erica Castner – business and breakthrough coach and host of “Power Factor Biz Chat” podcast. She will share thoughts on how to best angle your story in order to gain the media attention you seek.
• Amy Sedlacek – corporate giving manager at the Chico’s Foundation. She will provide insights on how to functionally get your organization into the news and build corporate partnerships along the way.
• Matthew Grabinski – president of the Naples law firm of Coleman, Yovanovich & Koester, P.A. He will share his experience, which demonstrates the impact a story told in the first person can have on an organization.

Cost: $35 per person

For more information, contact Dr. Noreen Thomas at (239) 405-8767 or email cne@hodges.edu.

This article was submitted by a Guest Author of the Above Board Chamber.